There is nothing huge or mysterious to printing a good booklet. All you need to do is to be aware of your needs exactly and be in a position to fulfill the needs. The most important aspect of a booklet is the information that you provide in it. So first of all, you need to be very clear about the kind of information that you are about to provide to your audience. Even though it might be a short information, you need to make sure that it is apt and to the point. Doing so will ensure that you get the maximum number of people to read it with interest.
So before you go ahead and do anything about the booklet, finalize the information that you are about to print. Revise the matter over and over and ask yourself whether it would be effective, and whether you would be interested to read it yourself if it were on a booklet. Once you are satisfied with it, choose a good design and make it more readable. Then all you need to do is to find a good printing service to get your booklet printed. Then all it takes is a little patience to start seeing results.